NFC Can

Electromagnetic Compatibility

Smart Can Applications

Example Applications for the NFC Smart Beverage Can

The basic feature of NFC technology to not only retrieve data from the can transponder but also to store data directly to the can enables new possibilities for advertising and marketing far beyond things which are possible presently.

Live Betting or Quiz Games

Best suited for big (sports) events:

  1. User opens the NFC Smart Can and touches can tab with his/her smart phone
  2. App starts (or will be downloaded if not already done) automatically
  3. App asks user for his/her tip, e.g., „Who will become winner / world champion?“
  4. After user has answered, he/she again touches the NFC Smart Can in order to store his/her tip, together with user contact data (e.g., email, mobile phone number), to the NFC Smart Can
  5. App prompts user to throw his/her NFC Smart Can in collection bin (equipped with NFC reader)
  6. Inserted NF Smart cans are automatically registered
  7. Winner can be determined and informed (e.g., by email, SMS) automatically
  • NFC Smart Can becomes a product-related betting slip
  • Positive side effect: Users are motivated to throw their cans in the collecting bins -> less waste in the environment

 

Collaborative Games

A certain goal (e.g., complete a puzzle, etc.) can be achieved by exchanging resources

  1. Every transponder (NFC Smart Can) „contains“ a limited number of resources (puzzle pieces, money, components …). The goal can only be reached if this resources are shared or swapped with others (having different sets of resources on their NFC Smart Cans)
  2. By touching the opened tab of the NFC Smart Can the user can debit from or deposit to their „account of resources“ and thereby modify their set of resources in order to approach the goal step by step.
  3. Who first reaches the goal is the winner. Can be a team of persons or a single person holding several opened NFC Smart Cans with sufficient and suitable resources.
  4. After reaching the goal, personal ID data can be stored to the NFC Smart Can before inserting it into a collecting bin, where the NFC Smart Can is automatically registered and the winner can be determined.
  • Positive side effect: Users are motivated to throw their cans in the collecting bins -> less waste in the environment

 

Travel Logbook

For adventures, travels, races, …

  1. At the starting point the user’s current GPS coordinates together with time information (provided by the smart phone to the App) is stored to his/her NFC Smart Can.
  2. At every following stopover the user again stores GPS coordinates and time to the NFC Smart Can
  3. At the final destination the NFC Smart Can serves as a diary/logbook of the travel/orienteering race, etc.…
  • NFC Smart can becomes a product-related diary or logbook

 

Can Post

The user can leave a short message (of whatever content) on his/her NFC Smart Can and handover it to a person or simply leave the NFC Smart Can in the gaming area for being read out by an arbitrary person.

 

Lasting Memories

The user can store a message, picture, etc. to the NFC Smart Can as a lasting memory of a special moment (first kiss, victory, …) in which the beverage was present and may keep/collect these memories

  • Creates a positive association with the product

 

Market Surveys

You have created a new flavor of your beverage and want to gather feedback from the consumers?

 

  1. Provide an App that prompts the consumer to rate the new flavor and store to store the rating on the NFC Smart Can
  2. Prompt the user to insert his/her NFC Smart Can into a collecting bin
  3. The users’ ratings are automatically registered by the collecting bin equipped with a NFC reader device
  • Enables fully automatic market surveys

  • Positive side effect: Users are motivated to throw their cans in the collecting bins -> less waste in the environment

and many others ….

The above mentioned application examples are only a small cut out of the possibilities enabled by the NFC Smart Can technology. Only examples are listed which make explicitly use of the possibility to store data to the Can. Of course everything else which is feasible with current ID-Labeling (e.g. QR-code) is also and even easier possible with the NFC Smart Can (e.g., collecting loyality points, bingo, etc.).